Dear Nightclub Owners…
The following are some very important tips from dancers if you want your club to succeed:

Your Attitude…
The more clubs I visit all over the country, the more I’m beginning to realize how the club’s owners and promoter’s personalities show through in the ambiance of the clubs themselves. When a club promoter is unfriendly, stressed out, or uncaring, it reflects in the atmosphere of the club.

When the promoter is shaking hands, smiling, and greeting guests, it gives the clientele a warm feeling inside. Guests end up “wanting” to stay. They have a few more drinks, and will do everything they can to get their friends to come to this “friendly, easy-going, relaxing, and fun” place next time. To get guests talking positively about your club is 10 times as hard as them not saying anything (notice how I said “guests”, not dancers, people, or clients). It’s an uphill battle to get positive “word of mouth” to start happening. But get a single negative (more…)